New Thought · 1860-1911
Wallace D. Wattles
Wallace D. Wattles wrote the seminal 'The Science of Getting Rich,' teaching that wealth creation follows exact scientific principles. He emphasised creative thought over competitive action, systematic application of universal laws, and the importance of gratitude in manifestation.
About Wallace D. Wattles
Who was Wallace D. Wattles?
Wallace Delois Wattles was born in 1860 in the American Midwest and spent much of his life in poverty, working as a farmer and Methodist lay preacher while reading widely in philosophy, religion, and the early New Thought movement. His discovery of the works of Hegel and the idealist tradition - the philosophical position that mind, not matter, is the fundamental reality - gave him the intellectual architecture for his most famous book.
The Science of Getting Rich, published in 1910 when Wattles was fifty years old, is not an inspirational memoir but a technical manual. Wattles opens with the unapologetic claim that there is a science to getting rich - specific principles that, when applied consistently, produce results as reliably as physical laws.
The book's central distinction between creative thought and competitive thought was his most original contribution: competition operates from scarcity and keeps the nervous system in a contracted, threat-focused state, while creative thought operates from abundance and opens perceptual range.
Wattles wrote two companion volumes in the same systematic frame: 'The Science of Being Great' (1911) and 'The Science of Being Well' (1910), completing a trilogy that addressed wealth, character, and health through the same lens. He died in 1911, just one year after publishing his defining work, and his daughter Florence later described the final period of his life as one in which he practised what he preached with unmistakable results.
The modern neuroscience translation is direct. Competitive or threat-focused thought triggers the sympathetic nervous system - the fight-or-flight response that narrows attention and shuts down the prefrontal cortex. Creative thought from a state of perceived safety corresponds to the ventral vagal state in polyvagal theory: the biological condition in which imagination, connection, and generative problem-solving are available.
Wattles also identified gratitude as central to the 'certain way' - not as sentiment but as a daily practice that keeps the practitioner in the productive internal state. HeartMath research now confirms that genuine gratitude produces measurable heart rate variability coherence, improving cognitive function and emotional regulation.
Wattles' influence runs through Rhonda Byrne's 'The Secret' (which credits him directly) and into the mainstream prosperity consciousness movement. The Dream.Align.Rewire reading restores the precision his work loses in popular retelling: this is not magical thinking but a specific protocol for maintaining the neurological state from which efficient, aligned action becomes natural.
You must get rid of the thought of competition. You are to create, not to compete for what is already created.
— The Science of Getting Rich
The Dream.Align.Rewire Perspective
The neuroscience behind Wattles's teaching
Wattles' insistence on 'creative thought over competitive thought' maps cleanly onto the neuroscience of abundance vs. scarcity mindset. Chronic competitive or threat-focused thinking keeps the nervous system in sympathetic activation - fight/flight - which literally narrows perception and problem-solving capacity. Creative thought corresponds to the ventral vagal state: safe, open, and generative. His gratitude practice isn't sentiment; it's a nervous system regulation tool that shifts the body out of threat mode and into the state where creative thinking is neurologically possible.
The grateful mind is constantly fixed upon the best; therefore it tends to become the best; it takes the form or character of the best, and will receive the best.
— The Science of Getting Rich
Who This Is For
You'll get the most from Wattles's work if…
- ✓You've read The Science of Getting Rich but are still trading time for money
- ✓You want to understand why creative thought works neurologically - not just spiritually
- ✓You're building a business and want to move from scarcity thinking to abundance strategy
- ✓You've tried visualisation but keep taking frantic, fear-driven action instead of efficient action
- ✓You want daily practices that shift your nervous system out of competitive threat mode
- ✓You're drawn to Wattles' systematic approach and want a structured method, not vague inspiration
The Works
Wattles's classic works
The Science of Getting Rich
First published 1910
A precise, unapologetic manual for wealth creation through creative thought and systematic action. Wattles argues that there is a science to getting rich - specific principles that, applied consistently, produce results as reliably as physical laws.
Read more about this work →The Science of Being Well
First published 1910
The third in Wattles' trilogy, applying the creative thought framework to physical health. Belief in health, not disease, is the fundamental condition for physical wellbeing.
Read more about this work →The Science of Being Great
First published 1911
Wattles applies the same systematic approach to human excellence, arguing that greatness is not talent but a specific way of thinking and relating to others that anyone can learn.
Read more about this work →There is a thinking stuff from which all things are made, and which in its original state permeates, penetrates, and fills the interspaces of the universe.
— The Science of Getting Rich
Most Popular
Start here with Wattles's work
You've read the book. This is where the shift actually happens - 30 structured days that build the 'certain way' as a default mental state, not just a concept you revisit when things go wrong.
Everything you need from The Science of Getting Rich on one printable reference - the creative-not-competitive distinction, the gratitude practice, the efficient action framework. Keep it visible so you stop drifting back to competitive thinking without noticing.
50 printable cards structured as present-tense priming - the kind of language that reaches the subconscious rather than bouncing off it. One each morning shifts your state before the day begins.
A full year of daily affirmations drawn from Wattles' teaching - May 2026 through April 2027. Each one structured to anchor the creative-not-competitive mindset so it becomes the state you operate from, not the state you aim for.
The Annotated Edition
Read the original - with Christie's annotations
Written under Lesley Christie's pen name Christie L. Russell, the annotated edition of Wallace D. Wattles's key works adds the neuroscience, NLP, and CBT commentary that places each passage in its modern context - making century-old wisdom immediately actionable.
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